Lesson 9: Building a Reputation Flywheel

Last updated: 2026-05-10

Public reviews are unusual: they affect new acquisition, search visibility, and conversion rate at the same time. A coordinated practice can turn an under-served reputation into a steady source of free leads.

Lesson 9: Building a Reputation Flywheel

Blackboard

Why reviews are doing three jobs at once

11 min

Pause and Think

Practice Question

Question

Does not count for certificate

Choose one answer, use the hint if needed, then check your answer.

Use the hint before checking if you need a nudge.

Choose one answer, then click Check Answer.